In Afghanistan, Follow the White High-Tops and You’ll Find the Afghan Fighters - ZEWAH.COM

In Afghanistan, Follow the White High-Tops and You’ll Find the Afghan Fighters

In Afghanistan, Follow the White High-Tops and You’ll Find the Afghan Fighters

In Mazar-i-Sharif, Afghanistan, a bustling marketplace hosts several shoe vendors offering unpretentious white leather high-top sneakers adorned with green-and-yellow accents. Despite their popularity, these sneakers carry a much deeper significance than being a mere fashion statement. For numerous Afghans, these shoes instill a single, overwhelming emotion: fear.

In Afghanistan, Follow the White High-Tops and You’ll Find the Taliban
The reason behind the fear associated with these sneakers stems from their cherished status among Afghan fighters, who consider them a symbol of prestige despite the grim backdrop of an ongoing and relentless war. These sneakers, known as Cheetahs, are manufactured by Servis Shoes, a prominent footwear company based in Pakistan. Originally intended for athletes and formerly endorsed by sports celebrities, they have gained immense popularity and remain the company's top-selling model. Their white silhouette often serves as a haunting reminder, traversing Afghanistan's battlefields characterized by dirt, sand, and the tragic stain of blood.
Through the course of decades, in Afghanistan, these Servis Cheetahs Sneakers have adorned the feet of insurgents armed with rifles, spanning from the Soviet-Afghan war in the 1980s to the U.S.-led conflict that commenced in 2001. They have left an indelible mark on the collective consciousness, interwoven with the memories of indiscriminate loss and widespread devastation that have plagued the country since the Soviet Union's invasion in 1979.
SERVIS CHEETAHS

These Cheetahs sneakers have now become emblematic of violence, particularly when worn by the Taliban, evoking a strong association with the ongoing strife and upheaval that have defined Afghanistan's recent history.
In the market of Mazar-i-Sharif, a bustling commercial hub thrives with well-organized vendor stands offering a diverse array of products, including kebab stalls, home improvement and pharmaceutical goods, children's toys, and everyday apparel.

The popularity of the White high-top sneakers, distinguishable by their white-and-blue packaging, is a topic seldom openly acknowledged. Nonetheless, these sneakers are often inconspicuously presented alongside walking and running shoes, boots, and sandals. Placed discreetly, a solitary sneaker is positioned at the forefront of numerous vendor tables, lining the dimly lit alleyways of the bazaar.

This strategic arrangement subtly conveys a message: "These sneakers are available here, but it is best to inquire discreetly."
Model Name Servis Cheetahs
Manufacturer Servis Shoes
Design High-top sneakers
Color Options White with green-and-yellow trim
Market Focus Athletes and sports enthusiasts
Endorsements Formerly endorsed by sports stars
Popularity Best-selling model
Association Worn by Taliban fighters and associated with violence
Packaging Instantly recognizable white-and-blue boxes

 

Certainly! Here are some key features of Servis Cheetahs sneakers:

1. Material: Made of durable white leather for longevity and comfort.
2. Design: High-top silhouette providing ankle support and stability during physical activities.
3. Color Scheme: Adorned with green-and-yellow trim, adding a distinctive touch to the white base.
4. Cushioning: Equipped with cushioned insoles for enhanced comfort and impact absorption.
5. Traction: Treaded rubber outsoles designed to provide excellent grip and traction on various surfaces.
6. Breathability: Incorporated mesh panels or perforations for improved airflow and breathability.
7. Closure: Typically features laces for a secure and adjustable fit.
8. Branding: Embossed or embroidered Servis Cheetahs logo on the shoe's exterior.
9. Versatility: Suitable for a range of athletic activities, including running, training, and casual wear.
10. Durability: Constructed with sturdy materials and reinforced stitching for long-lasting performance.

These features contribute to the popularity and appeal of Servis Cheetahs sneakers among athletes and sports enthusiasts.

Servis Cheetahs sneakers prioritize comfort to ensure an enjoyable wearing experience. These sneakers are crafted with meticulous attention to detail to provide lasting comfort throughout your activities. The use of high-quality materials, including soft and supple leather, contributes to a plush and cozy feel against your feet.

With their cushioned insoles, Servis Cheetahs sneakers offer excellent support and impact absorption, reducing strain and fatigue, even during prolonged wear or intense physical activities. The well-designed construction takes into account the natural contours of the foot, providing a comfortable and secure fit that allows for natural movement.

CHDI-0028 WHITE HIGH TOPS
Furthermore, these sneakers feature breathable mesh panels or perforations strategically placed to enhance airflow, keeping your feet cool and dry, even during intense workouts. This ventilation helps prevent excessive moisture buildup, reducing the risk of discomfort or unpleasant odors.

The thoughtful design of Servis Cheetahs sneakers also includes ample padding around the collar and tongue, ensuring a cushioned and snug fit without causing any irritation or pressure points. The lacing system allows for personalized adjustability, allowing you to fine-tune the fit to your liking.

Whether you're engaged in rigorous athletic activities or simply going about your daily routine, Servis Cheetahs sneakers offer exceptional comfort, enabling you to move with ease and confidence.

Back to blog